Work Ronaldo.com
The sports portal that keeps up with fans.
The context.
Ronaldo.com ApS is a Danish media company in Aalborg that runs a football news and stats portal: live scores, tables for the major European leagues, transfers, video and sports betting content, for Danish fans who follow football every day.
The brief.
We were brought in to redesign the whole platform, with a clear brief from the client: the new design had to respect the visual identity already set by the company’s in‑house graphic designer, work on web and mobile at every screen size, and be reusable later in the Ronaldo.com native app.
The challenge.
The real challenge was the sheer amount of content. Live scores, news, league tables, starting line‑ups, player stats, video and advertising and sponsorship spaces (including sports betting integrations) all had to fit into a clear structure that’s easy to scan and doesn’t feel cluttered.
The solution.
We built a modular system of cards and horizontal rows for live matches, news, clubs, players and video, on a dark palette, with clear accents to show which matches are “live” and a strong typographic hierarchy. Ads can sit alongside the content without getting in the way of reading, and because the layout is modular, adding new sections (transfers, eSuperliga, betting tips) is simply an extension of the same system.
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